THE MOST IMPORTANT ADVICE OF ALL

So you want to start your own online networking business? The most important advice I can give to you is:

Showing Up!! That’s the crucial thing. What do I mean? Do The Work! After all, it’s your business and your livelihood. When you are working full time for an employer you do the work and earn what they think you are worth. When you do the work for yourself you determine how much you want to pay you. The secret is to develop the habit of showing up and doing something every single day. Some days it will feel like you haven’t achieved anything. You need a specific time every day where you sit down and practice the craft of internet marketing. Yes, it’s a craft.  Sit down and do the work – typing for those 60 minutes, or producing the videos or doing the market research – all the vital elements to build a thriving business. Acquiring new skills and knowledge, this is absolutely imperative, but, should be done at another time*, not during productive output time. Make this time a habit, a process!

What is your motivation for starting up your business? You really must Have A Burning Desire** to make it happen. You must know there is a market out there or you wouldn’t be doing this. Possibly you want to show people that you know something that works and could actually make money. Maybe it is about leadership and building a team of entrepreneurs. Maybe you want to educate your team on all the facets of internet marketing and building a home based business. What’s the one piece of advice that you can give people just starting out now? What’s the one thing they should watch out for? Do you need to teach them how to create product, how to produce content, writing articles, filming video’s, recording podcasts, transposing PDF files, presentations, keynotes, holding webinars/teleconferences, ways to reach their audience, social media like Twitter, Facebook,Youtube and the like. How do they all fit together? It’s A Full Time Occupation.

You Have To  Commit To The Challenge! As you learn you will have many successes but the fact is you will try many marketing schemes that don’t work. For every winner there is a half a dozen losers. At the same time you need to have fun with all the things you are doing. Who said that you can’t have fun? Fun is the glue that keeps you striving because at times things can become really disheartening. Maybe it is something that’s going to help in your market research, possibly something that will help you get more traffic, or something to help you convert by getting more people to get what you’d like them to do. Possibly to help you create a more engaging/compelling product.

This has lead me to what is most important to a successful enterprise. Sure, you need to be contributing into your market, understanding the market, leading the market but the one thing you have to do is create revenue. You need to practice making money just as you would practice for a marathon. Diligently! If you don’t you and your cash flows will have a very limited future, there is no magic pill; you need to be contributing into your market. Do The Work!

Being an entrepreneur isn’t a walk in the park. It is not easy. You will be asking yourself to learn new stuff, cultivate new skills, develop a new mind-set and then, when you think you have mastered all there is to master, you’ll get to start all over again because a new game is in town. You have to set your mind right. With hard work, great mentors and persistence you will succeed.

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